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SEAT RELEASE DEADLINE APPROACHING!
28th April 2024
Dundee United are delighted to announce an agreement with Molson Coors Beverage Company which will see Carling remain as the club’s Official Beer Partner for the next two seasons!
As we enter our seventh season in partnership with Molson Coors, supporters will see Carling branding across Tannadice as well as enjoy Molson Coors favourites including Carling, Madrí Excepcional, Coors and Miller Genuine Draft in our DUFC Hospitality lounges.
As part of the new agreement, Carling will have exclusive naming rights to both the West Stand and the George Fox Lounge.
Dundee United’s Head of Commercial and Sponsorship Elliot Shaw, commented: “We are delighted to have extended terms with Molson Coors. They have been committed supporters of the club and their beers are a real favourite with our fans across our different lounges on a matchday. The introduction of the Carling Lounge will add value to our hospitality experience and we are excited to develop the partnership with Molson Coors over the next two seasons”.
Lee Willett, Carling Brand Director at Molson Coors Beverage Company, said: “Football is at the heart of what Carling is all about and we’re immensely excited to be extending our partnership with Dundee United for a further two years.”
James Byrne, Retail Development Manager at Molson Coors, said: “Dundee United has such a proud history in Scottish football and we’re proud to continue such a prestigious partnership. We’re looking forward to seeing fans flocking to Tannadice Park to support the team’s push for promotion.”
Supporters can expect to see updated branding in our Carling Lounge in the coming weeks!
